Your browser does not support JavaScript!

Goover: Innovative AI Search Unveiled

General Report December 12, 2024
goover

TABLE OF CONTENTS

  1. Summary
  2. Overview of Goover's Launch
  3. Technological Innovations Behind Goover
  4. Strategic Positioning in the Market
  5. Leadership and Vision
  6. Impact on the Search Industry
  7. Conclusion

1. Summary

  • Goover, an innovative AI search service by South Korea's Saltlux, is set to transform the traditional search engine landscape by entering the $120 billion market. This service leverages cutting-edge language models, specifically a giant language model called 'Lucia 2', combined with advanced graph technology to provide customized and real-time search results and comprehensive reports for users. Unlike its competitors, such as Google, Goover aims to cater to a niche market of professional users like analysts and marketers, offering features that include real-time data collection, in-depth Q&A capabilities, and personalized content recommendations. Saltlux’s strategy, propelled by CEO Lee Kyung-il, involves challenging established industry players and expanding its market presence, especially within the U.S. By targeting over 100 million users by 2026, Goover aims not only to meet but also to anticipate the dynamic needs of its users.

2. Overview of Goover's Launch

  • 2-1. Introduction to Goover and its purpose

  • Goover is a new AI search service launched by Saltlux, targeting the extensive search market estimated to be worth $120 billion. It is developed by a team that has spent over a decade studying artificial intelligence and generative AI. Goover utilizes advanced technologies, including a giant language model and graph search enhancement, to find customized information across the web and provide automatically generated in-depth reports. The service aims to streamline the search process for users by enabling quick access to relevant information instead of manually sifting through numerous websites.

  • 2-2. The significance of the launch in the AI search market

  • The launch of Goover represents a potential paradigm shift within the AI search market, which is predominantly led by established competitors such as Google. By incorporating real-time information collection and customized reporting, Goover seeks to differentiate itself and cater to the specific needs of professional users, such as analysts, venture capitalists, marketers, and researchers. The service's ambition is reflected in its innovative features, enabling users to obtain comprehensive answers and recommendations based on a synthesis of diverse data sources.

3. Technological Innovations Behind Goover

  • 3-1. Application of the Language Model and Graph Technology

  • Goover utilizes an extensive language model known as 'Lucia 2' and advanced graph search enhancement technology. This innovative approach allows Goover to gather customized information from various sources across the web, combining data from multiple languages and formats. The development of Goover represents a significant leap in search technology, providing users with optimized answers and sources to their inquiries. The underlying technology facilitates powerful features such as in-depth question and answer capabilities, real-time information collection, and personalized content recommendations.

  • 3-2. Features of Goover: In-depth Q&A, Information Recommendation, and Report Generation

  • Goover offers a range of features aimed at enhancing user experience in the search process. Key functionalities include an in-depth Q&A system, which allows users to receive thorough answers based on a synthesis of diverse information. Additionally, the service recommends information related to user queries, ensuring that relevant content is easily accessible. The report generation feature is particularly notable, providing users with automatically compiled reports derived from the gathered data. This comprehensively structured output is designed to meet the needs of professional users, including analysts, marketers, and researchers, enabling them to streamline their information retrieval processes.

4. Strategic Positioning in the Market

  • 4-1. Saltlux's competitive strategy against major players like Google

  • Saltlux has launched Goover, a customized content AI service, to directly compete with established players in the AI search market, particularly Google and emerging competitors like OpenAI ChatGPT and Purple Lexity. CEO Lee Kyung-il emphasized the service's aim to provide real-time information collection and customized reporting, which positions Goover as a significant challenger to existing search engines. Additionally, Saltlux plans to establish a subsidiary in Silicon Valley to strengthen its presence in the U.S. market, targeting over 100 million users by 2026.

  • 4-2. Target audience for Goover and its marketing focus

  • The initial target audience for Goover includes professionals such as analysts, venture capitalists, brand managers, marketers, and researchers or journalists in technology. The marketing strategy focuses on delivering personalized information through advanced features like the 'Discovery Section' and 'InSite Report,' appealing to the needs of these specific user groups.

5. Leadership and Vision

  • 5-1. Profile of CEO Lee Kyung-il and his vision for Goover

  • CEO Lee Kyung-il of Saltlux has articulated a clear vision for Goover, aiming to revolutionize the artificial intelligence (AI) search service landscape. In a recent interview, he highlighted the company's objective to create a customized content AI service that not only offers content recommendations but also generates automatic reports tailored to users' interests. The aspiration is to engage over 100 million people by the year 2026. Furthermore, CEO Lee emphasized the establishment of a subsidiary named Guber in Silicon Valley, which signifies Saltlux's commitment to competing in the U.S. market against established players like OpenAI and Google. This strategic positioning underlines Lee's ambition for Goover to become a daily essential service for users.

  • 5-2. Future aspirations for user engagement and service expansion

  • Although specific future aspirations were not directly discussed in the provided documents, CEO Lee's comments indicate an ambition to expand Goover's reach significantly. The service is designed to provide real-time information collection and customized reporting, which reflects a goal to enhance user engagement continually. Saltlux intends to not only compete with major search engines like Google but also to innovate within the AI search industry, potentially paving the way for further service enhancements in response to user needs.

6. Impact on the Search Industry

  • 6-1. Potential implications of Goover's introduction on traditional search engines

  • The launch of Goover, developed by Saltlux, signifies a significant shift in the search industry landscape, particularly impacting traditional search engines such as Google. As Goover enters the $120 billion search market, it brings new capabilities through the application of advanced technologies, including a giant language model and graph search enhancement. By providing customized information from diverse web sources and generating comprehensive reports automatically, Goover challenges the conventional search engine model that primarily relies on keyword-based searches. The introduction of such an innovative service could lead to increased competition, compelling established players to adapt or enhance their offerings to maintain market share.

  • 6-2. User experience improvements with AI-driven search technology

  • Goover enhances user experience significantly through its AI-driven search technology. It allows users to quickly obtain necessary information without sifting through millions of web pages. By employing an AI brain connectome, Goover delivers customized results and provides a 'Discovery Section' that recommends related content. Moreover, it produces 'InSite Reports' that synthesize search results, making it particularly useful for professional users like analysts, venture capitalists, brand managers, and journalists. This focus on real-time information collection and personalized reporting promises to redefine how users interact with search services, moving towards a more integrated and efficient search experience.

Conclusion

  • Goover’s launch by Saltlux marks a significant advancement in AI search technology, poised to redefine the user interaction paradigms of traditional search engines such as Google. Led by CEO Lee Kyung-il, who envisions widespread adoption, Goover offers indispensable features that promise to enrich the search experience for professionals across various fields. Despite these advances, questions about its ability to secure a substantial market foothold against entrenched competitors remain. The technology’s current constraints primarily lie in its early-stage market penetration and the adaptation of users accustomed to existing platforms. Future iterations of Goover might focus on broadening its user base and integrating additional linguistic and cultural nuances to captivate a global audience. The initiative might also hold practical applications for comprehensive data analysis, thereby advancing sectors such as finance and marketing. This underscores Goover’s potential to not only compete with but potentially propel search innovation to new heights if its strategic implementations succeed.

Glossary

  • Goover [AI search service]: Goover is an AI-driven search service launched by Saltlux that utilizes advanced language models and graph technology to provide customized search results and reports. It aims to revolutionize the search market by offering real-time information collection and tailored answers to users' queries.
  • Saltlux [Company]: Saltlux is a South Korean artificial intelligence company that has developed the Goover search service. The company has a strong foundation in AI research and aims to expand its presence in the B2C market, competing against global giants in the AI search industry.
  • Lee Kyung-il [Person]: Lee Kyung-il is the CEO of Saltlux, known for his leadership in the development of innovative AI technologies. His vision for Goover emphasizes user engagement and aims for the service to serve over 100 million users by 2026.

Source Documents