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Lisa's Impact in Music and Fashion

General Report October 29, 2024
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TABLE OF CONTENTS

  1. Summary
  2. Lisa's Musical Achievements in 2024
  3. Industry Recognition and Awards
  4. Fashion Industry and Brand Partnerships
  5. Personal and Professional Life
  6. The Broader Context: K-pop's Influence in 2024
  7. Conclusion

1. Summary

  • Lisa Manoban's 2024 achievements underscore her as a multifaceted artist and influential figure in both music and fashion. Her return to solo music marked by the releases of 'ROCKSTAR' and 'New Woman' has proven her ability to dominate global charts, backed by collaborations with industry leaders like RCA Records and Grammy-winning artist Rosalía. Results of these collaborations include impressive performances on platforms like the Billboard Hot 100 and Billboard Global 200, as well as record-setting figures on Spotify and iTunes charts. Furthermore, her musical ventures with her own label, LLOUD, and acting debut in HBO's 'The White Lotus', represent her expanding portfolio. Lisa's influence transcends music; her roles as a brand ambassador for luxury brands like Louis Vuitton and Bvlgari have secured her a spot in the international fashion scene. Her presence has played a significant part in popularizing fashion trends, such as colored contact lenses, further demonstrating the significant cultural impact of K-pop. Through BLACKPINK, Lisa contributes to an industry driving global pop culture and fashion trends. Meanwhile, K-pop's financial dynamics, influenced by the military service of key artists, reveal potential shifts in market strategy towards Western audiences.

2. Lisa's Musical Achievements in 2024

  • 2-1. Successful Solo Releases

  • In 2024, BLACKPINK's Lisa made a notable comeback with her solo music, releasing the single 'ROCKSTAR' on June 28. This marked her first solo project in three years and her debut under her label LLOUD in collaboration with RCA Records. The single debuted at No. 70 on the Billboard Hot 100 and reached No. 4 on the Billboard Global 200. The music video for 'ROCKSTAR' attracted millions of views, topping charts in Hong Kong and Malaysia, and securing top ten positions in regions including Indonesia, MENA, the Philippines, Saudi Arabia, Singapore, and Taiwan. Following this, on August 15, Lisa released the track 'New Woman,' featuring Grammy-winning Spanish artist Rosalía. The music video for 'New Woman' was directed by Dave Meyers and gained over 14 million views within the first 14 hours of release.

  • 2-2. Notable Collaborations

  • Lisa's collaboration with Rosalía on the track 'New Woman' represents one of her most significant achievements. The song, co-produced by notable producers Max Martin and Ilya Salmanzadeh, showcases strong synergy between the two artists. The music video's successful release was marked by positive fan reactions and highlighted Lisa's versatility as she co-wrote the song. 'New Woman' dominated iTunes charts in 35 regions and became the biggest debut by a female K-pop soloist in Spotify history.

  • 2-3. Music Video Impact

  • The music videos released by Lisa in 2024 played a crucial role in enhancing fan engagement. The video for 'ROCKSTAR' featured a viral dance challenge and, despite facing plagiarism allegations, continued to garner significant social media attention. The video for 'New Woman', known for its intricate visual presentation, successfully blended the styles of both artists and became a trending topic on YouTube worldwide, achieving over 14 million views shortly after its release.

  • 2-4. Global Chart Performances

  • Lisa's singles in 2024 achieved remarkable success on global music charts. 'ROCKSTAR' not only debuted at No. 70 on the Billboard Hot 100 but also achieved the No. 4 position on the Billboard Global 200. Meanwhile, 'New Woman' achieved a 'Triple-Kill' on China's top music platforms—QQ Music, NetEase Music, and KuGou—debuting at No. 1 on all three. These performances highlight Lisa's broad appeal and significant impact on the global music landscape.

3. Industry Recognition and Awards

  • 3-1. MTV VMAs Nominations

  • In 2024, BLACKPINK's Lisa received significant recognition at the MTV Video Music Awards (VMAs), with four nominations for her solo song 'ROCKSTAR'. The categories for which she is nominated include Best Choreography, Best Editing, Best K-Pop, and Best Art Direction. These nominations were publicly announced on August 6, 2024, and the awards ceremony is scheduled to take place on September 10, 2024, at UBS Arena in New York. Her nominations highlight her artistic impact and mark a significant milestone in her career.

  • 3-2. Awards and Accolades

  • Lisa's single 'ROCKSTAR', released on June 28, 2024, achieved impressive global chart success, debuting at No. 70 on the Billboard Hot 100 and No. 4 on the Billboard Global 200 charts. The song topped the charts in Hong Kong and Malaysia, securing top ten positions in various other regions including Indonesia and the Philippines. 'New Woman', a collaboration with Rosalía released on August 15, 2024, also received critical acclaim and commercial success, dominating iTunes charts in 35 regions and setting records as the biggest debut by a female K-pop soloist on Spotify. Lisa's contributions to the music industry in 2024 have further solidified her reputation and influence as a leading artist.

4. Fashion Industry and Brand Partnerships

  • 4-1. Brand Ambassadorships

  • In 2024, BLACKPINK's Lisa significantly enhanced her influence in the fashion industry by securing key ambassadorship roles with several prestigious brands. Notably, on July 23, 2024, she was appointed as the House Ambassador for Louis Vuitton, a position celebrated by the fashion community and announced by the brand's creative director, Nicolas Ghesquière. This role reflected Lisa's alignment with Louis Vuitton's creative vision. Prior to this, she held an ambassadorship with Celine, another prominent fashion label under the LVMH umbrella. Additionally, Lisa continued to represent Bvlgari, a luxury jewelry brand, further solidifying her status as a major figure in the high-end fashion sector. These partnerships underscore her growing recognition as a fashion icon and demonstrate her ability to shape trends within the industry.

  • 4-2. Fashion Trends Influenced by K-pop

  • The influence of K-pop on global fashion trends is marked, particularly with the popularization of colored contact lenses, a trend propelled by idols like Lisa of BLACKPINK and her peers. Initially, colored contact lenses were considered rare and uncomfortable; however, they have become a staple in K-pop idol aesthetics due to improvements in comfort and safety. Lisa and her group members have frequently used colored lenses in their visual presentations, further popularizing their use among fans and the broader audience. Brands such as Hapa Kristin and Olens have reported significant sales boosts, leveraging collaborations with K-pop idols. For instance, Hapa Kristin opened its first U.S. store in Los Angeles in March 2024 after engaging Jang Won-young from IVE as an ambassador. Olens also partnered with BLACKPINK and NewJeans, solidifying their foothold in the colored contact lens market. These trends exemplify the broader cultural impact of K-pop on global beauty and fashion standards.

5. Personal and Professional Life

  • 5-1. Rumored Relationships

  • BLACKPINK's Lisa has been frequently spotted with Frédéric Arnault, leading to widespread dating rumors. Recently, she was seen in Hawaii dining at a restaurant with a man presumed to be Arnault. This picture, shared by a fan, went viral on social media. Prior to this, rumors circulated about Lisa vacationing with Frédéric and his family after the release of her single 'ROCKSTAR.' An Instagram story from Frédéric's sister-in-law, featuring a dog resembling Lisa's pet, further fueled speculation. Despite not officially addressing these rumors, sightings of Lisa and Frédéric together on multiple occasions, including a yacht in Nerano, Italy, have kept the public intrigued.

  • 5-2. Entrepreneurial Ventures

  • Lisa has embarked on an entrepreneurial journey by founding her music label, LLOUD, in collaboration with RCA Records. This venture marked her first solo project 'ROCKSTAR,' released on June 28, 2024, which was her first individual work in three years. This entrepreneurial initiative has granted Lisa greater creative freedom and allowed her to involve renowned producers such as Max Martin and Ilya Salmanzadeh in her projects, signaling her evolution from merely an artist to a significant decision-maker in her career.

  • 5-3. Future Debut in Acting

  • Lisa is set to make her acting debut in the HBO series 'The White Lotus' Season 3. This new chapter in her career was announced during an interview tied to her cover shoot for the September 2024 issue of ELLE US. The series is filmed in her home country, Thailand, enabling her to enjoy local cuisine and keep her mother close during the production process. Although details of her role are not disclosed, Lisa reported taking acting classes to prepare for her debut, reflecting her ambition to broaden her influence in the entertainment industry.

6. The Broader Context: K-pop's Influence in 2024

  • 6-1. Cultural and Fashion Trends in K-pop

  • The K-pop industry has significantly shaped cultural and fashion trends in 2024. One notable trend is the popularity of 'face jewelry' makeup, which involves decorating the face with sparkling jewels, such as rhinestones and crystals. This trend has become a staple among idols, with examples including Winter from aespa who enhances her nose with shimmering rhinestones, and Jennie from BLACKPINK who creates a galaxy-like look with her makeup. Additionally, NewJeans has made a considerable impact in the fashion world through partnerships with prestigious brands and their members serving as ambassadors for major fashion houses such as Dior, Gucci, and Louis Vuitton. These contributions illustrate K-pop's powerful influence in contemporary fashion, establishing a deep connection between music and style.

  • 6-2. Market Dynamics and Financial Trends

  • The financial landscape of the K-pop industry showed turbulence in 2024, marked by significant declines in stock prices for major agencies. Hybe Corp.'s stock fell by 34% to KRW170,300, while SM Entertainment dropped by 41% to KRW70,000. YG Entertainment, which manages BLACKPINK, witnessed a 51% decline to KRW35,800, and JYP Entertainment's stock fell by 59% to KRW53,200. These declines are attributed to a lack of new material from top artists and high costs associated with launching new acts. The military service of key artists further exacerbated revenue drops, with Hybe Corp reporting a 12% decrease in revenue, a direct result of BTS’s hiatus. Additionally, agencies are responding to the challenges in the Chinese market by shifting focus towards Western markets, capitalizing on K-pop's growing popularity in regions such as the U.S., Europe, and Latin America.

Conclusion

  • Lisa Manoban's influence in 2024 is both multi-dimensional and impactful. Her music achievements this year, such as the successful releases of singles 'ROCKSTAR' and 'New Woman', alongside her entrepreneurial venture with LLOUD, demonstrate her prowess as a significant player in the global music industry. Her endeavors also show potential for continued evolution and durability in a competitive space. In the fashion world, Lisa's strategic partnerships, notably with Louis Vuitton and Bvlgari, solidify her status as a style icon and influencer. These partnerships have led to notable shifts in global fashion trends, illustrating the collaborative energy between K-pop culture and fashion. Despite such successes, challenges like the alleged plagiarism of her music video and claims of market volatility underscore the complexity of the K-pop industry ecosystem. Moving forward, Lisa's upcoming acting role in 'The White Lotus' symbolizes a strategic transition that could further expand her artistic repertoire. Aided by BLACKPINK's collective influence, Lisa remains pivotal in pushing the boundaries of what's possible in the intersection of music, fashion, and entertainment. As K-pop continues to grapple with market dynamics, artists like Lisa will likely play a crucial role in navigating these waters, offering innovative solutions and broadening their artistic pursuits into new global markets.

Glossary

  • Lisa Manoban [Person]: Lisa Manoban, known simply as Lisa, is a Thai rapper, singer, and dancer, and a member of the globally renowned girl group BLACKPINK. In 2024, she has made significant strides in her solo career with the release of hit singles 'ROCKSTAR' and 'New Woman,' showcasing her musical versatility and artistic influence. Lisa's impact extends beyond music, as she engages in fashion as a brand ambassador for Louis Vuitton and Bvlgari, positioning her as a prominent figure in the fashion industry.
  • BLACKPINK [Group]: BLACKPINK is a South Korean girl group formed by YG Entertainment in 2016. The group consists of members Jisoo, Jennie, Rosé, and Lisa. They are known for their powerful performances, catchy songs, and significant global influence in music and fashion. BLACKPINK has garnered a massive international fanbase and has broken numerous records, establishing themselves as one of the most successful K-pop acts worldwide.

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