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The Delay and Future Features of Apple's Siri AI Upgrade

GOOVER DAILY REPORT August 26, 2024
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TABLE OF CONTENTS

  1. Summary
  2. Current State of Siri
  3. Delay in Major Siri AI Upgrade
  4. Expected Features in Siri’s Revamp
  5. Future Roadmap and Beta Testing
  6. Conclusion

1. Summary

  • This report delves into the current status and future timeline of Apple's Siri upgrade powered by advanced artificial intelligence technology. The subject covers the expected release date in spring 2025, the initiation of beta testing in January 2025, and the key features detailed during the WWDC keynote and other sources. Significant enhancements include improved contextual understanding, conversational capabilities, on-screen content awareness, control over app actions, and the integration of ChatGPT. Apple’s incremental updates, including design changes expected in iOS 18, are also discussed as part of the development process to create a more robust Siri experience. The report highlights both the reasons for the delay and the anticipated user impact of the upgraded features poised to transform user interactions with Siri.

2. Current State of Siri

  • 2-1. Introduction of iOS 18 features

  • The recent iOS 18 betas have introduced several new features. However, significant AI enhancements and the major Siri upgrade are yet to be seen. Notably, leaks before the WWDC had previously hinted at potential new functionalities for Siri, which were later confirmed during the keynote presentation.

  • 2-2. Keynote presentation at WWDC

  • During the WWDC keynote, Apple confirmed the upcoming improvements to Siri, particularly focusing on making Siri more contextually aware, akin to human understanding. This marks a significant shift in the capabilities expected from Siri.

  • 2-3. Incremental updates in fall 2024

  • Incremental updates for Siri and related features are expected to be rolled out in fall 2024. More advanced features, including a new design and integration with ChatGPT, are anticipated to be introduced later this year. However, the comprehensive Siri upgrade is not expected to be available until the public release forecasted for spring 2025.

3. Delay in Major Siri AI Upgrade

  • 3-1. Announcement of delay

  • Apple has announced that its highly anticipated Siri upgrade, powered by new artificial intelligence technology, will not be available until 2025. This delay means that even those participating in the developer beta testing of iOS 18 will not have access to the upgraded Siri. Beta testing for developers is expected to commence in January, with a public release projected for spring 2025.

  • 3-2. Reasons for delay

  • The primary reason for this delay is the need for thorough testing and enhancement of Siri's features, which are designed to allow the digital assistant to better understand context and conduct conversations more naturally, akin to human interaction. The introduction of generative AI aims to enhance Siri's capabilities in handling complex requests and improving conversational skills. Additional updates, which include a new design and ChatGPT integration, are also being developed but are set to be released later in 2024.

  • 3-3. User and developer reactions

  • Reactions from users and developers to the delay of Siri's AI upgrade have included disappointment, especially given the raised expectations leading up to the announcement. The delay comes in the context of other new features introduced in the recent iOS 18 betas, leaving many eager for enhancements that appear to be postponed. The anticipation for a more capable Siri continues, coupled with the acceptance of the need for a more robust and user-ready implementation of the technology.

4. Expected Features in Siri’s Revamp

  • 4-1. Contextual Understanding

  • The revamped Siri is anticipated to enhance its contextual understanding capabilities. The intent is to allow Siri to interpret commands in a manner akin to human comprehension. This feature aims to provide users with a more fluid interaction, as Siri will be able to understand what the user means based on surrounding context.

  • 4-2. Conversational Capabilities

  • A key enhancement in the new Siri upgrade will be its conversational capabilities. This improvement is designed to enable users to engage in more natural and human-like dialogues with Siri, making interactions more intuitive and potentially less robotic.

  • 4-3. Control Over App Actions

  • The new Siri will reportedly allow users precise control over actions within Apple's applications. For example, users may be able to ask Siri to edit photos and then share them directly with friends.

  • 4-4. On-Screen Content Awareness

  • With the upcoming Siri upgrade, there will be a significant enhancement in the assistant's ability to be aware of on-screen content. This feature allows Siri to grasp what is being displayed to help determine the most appropriate user requests based on the visible content.

  • 4-5. New Design and ChatGPT Integration

  • The new Siri is expected to feature a refreshed design alongside the integration of ChatGPT technology. Such developments are aimed at offering users an improved visual interface and enhanced response capabilities.

5. Future Roadmap and Beta Testing

  • 5-1. Beta testing timeline

  • Apple is expected to commence beta testing of the new Siri features with developers in January 2025. This testing phase will be part of the release of iOS 18.4, which is currently in development. Following the beta testing, the upgraded Siri is anticipated to become available to the public in the spring of 2025.

  • 5-2. Public release schedule

  • The public release of the revamped Siri is projected for spring 2025. This timeline aligns with statements from various sources, including Mark Gurman from Bloomberg, indicating that users will have to wait a bit longer to utilize the enhanced functionalities of Siri.

  • 5-3. Expected Spring 2025 launch

  • The full-scale launch of the new Siri, equipped with Apple Intelligence, is also expected in the spring of 2025. Notably, this rollout is specifically aimed at the iPhone 15 Pro and 15 Pro Max models. While the beta testing for developers will start in January 2025, the advanced features of Siri, which include better contextual comprehension and conversational capabilities, will not be fully available until the public launch.

6. Conclusion

  • In summary, Apple’s Siri AI upgrade is poised to introduce groundbreaking features, distinguished primarily by its contextual and conversational capabilities. The delay until spring 2025 allows for thorough beta testing beginning in January, ensuring a robust and user-ready implementation of Siri. Apple’s incremental updates, like the integration of ChatGPT in iOS 18, set the stage for this significant overhaul. While the delay has caused disappointment among users and developers who were eager for immediate enhancements, Apple Intelligence’s strategic emphasis on a refined and meticulously tested upgrade promises a transformative experience. The practical applicability of these enhancements includes more intuitive interactions with Siri, better control over app functions, and enhanced response capabilities, all of which underline the importance of patience for a superior user experience. Future prospects indicate continual improvement, leveraging advanced AI to further elevate Siri’s capabilities.

7. Glossary

  • 7-1. Apple Intelligence [Technology]

  • Apple Intelligence is the new initiative by Apple to integrate advanced AI capabilities into its devices. It includes improvements to Siri and other features focused on enhancing user experience through AI-driven functionalities.

  • 7-2. iOS 18 [Operating System]

  • iOS 18 is the upcoming version of Apple's mobile operating system, set to include various new features and enhancements, including the foundations for the upcoming Siri AI upgrade expected in spring 2025.

  • 7-3. Mark Gurman [Person]

  • Bloomberg journalist and author of the Power On newsletter, Mark Gurman, has been a key source of information regarding the expected timelines and features of the Siri AI upgrade.

  • 7-4. WWDC [Event]

  • Apple's Worldwide Developers Conference (WWDC) is an annual event where the company announces its latest software developments. The 2024 WWDC revealed details about the upcoming AI-powered Siri upgrade.

8. Source Documents