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Top Ten Credit Cards of 2023: KB Kookmin My WE:SH Leads the Pack

JOURNALIST NOTE July 11, 2024
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TABLE OF CONTENTS

  1. Introduction
  2. Journalist Note

1. Introduction

  • Based on data collected from various sources including credit card platforms and market research, this article explores the most popular credit cards of 2023 in South Korea. The ranking is based on card benefits, consumer preferences, and performance through the year.

2. Journalist Note

  • KB Kookmin's 'My WE:SH' card has been named the most popular credit card in South Korea for 2023. According to CardGorilla, a leading credit card platform, the year's favorite, 'My WE:SH,' topped the list due to its extensive discounts and user satisfaction. Offering up to a 10% discount on essential services such as dining, convenience store purchases, and telecommunications, this card drew user interest and maintained the top position on monthly charts throughout the year.

  • Following closely at second place is the 'Lotte LOCA 365' card. This card gained attention primarily because of the escalating cost of living and rising utility costs, offering discounts on essential expenses like apartment management fees, utility bills, public transportation, and communication services. The extensive benefits on daily expenses have made it a preferred choice among consumers confronted with inflationary pressures.

  • Ranked third, 'Shinhan Card Mr.Life' is particularly favored by single-person households. It provides discounts on monthly utility and telephone bills, and offers time-specific discounts on shopping, transportation, and dining. Its ability to cater to various lifestyle needs at different times of day ensures its sustained popularity.

  • In the fourth spot, 'Shinhan Card Deep Dream' requires no prior monthly spending and offers consistent savings, granting users up to 3.5% back at frequently used merchants. Summer's rising expenses witnessed users leaning towards cards without spending limits.

  • The fifth place finisher, 'Woori DA@ Card of the Truth', stands out for its flat-rate discount model, offering up to 0.8% back on all purchases and 1.3% in specific lifestyle categories. This straightforward approach to savings appeals to consumers looking for predictable returns.

  • Other cards in the top ten include 'Samsung Card taptap O' in sixth place, which offers lifestyle packages with various discounts and rewards, and 'Hyundai Card Zero Edition 2 (Discount Type)' which comes in seventh with broad-based discounts, especially in essential living areas.

  • Eighth place belongs to 'Samsung Card & Mileage Platinum (SkyPass)', notable for its frequent flyer miles system closely tied to regular spending habits. This card is particularly popular among users who prioritize travel benefits.

  • Ranked ninth, 'Hyundai Card M BOOST,' grants sizable rebates on both domestic and international transactions, synchronizing well with the growing trend of online shopping and global commerce.

  • Finally, rounding out the top ten is 'Hana 1Q Daily+', which combines a hefty 1% base rate of rewards on all purchases and additional rewards on larger expenditures, catering to users with varied and extensive spending needs.

  • According to Ko Seung-hoon, CEO of CardGorilla, 2023 was a year where consumers increasingly favored cards that offer tangible savings on everyday expenses and flexible benefits, predicting a continued trend towards practical and lifestyle-oriented credit solutions in response to ongoing economic pressures.